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Davis Is New Racing Exec At Phumelela

Basel to drive hospitality side of business

As part of the ‘re-engineering’ of the business it was announced today that Phumelela Gaming has appointed Patrick Davis as Racing Executive with effect from April 2019.

Patrick Davis (pic: hamishNIVENPhotography)

Davis previously held this post until mid-2015 when he took up a position with Wetherbys in the UK where he has been responsible for delivering Racing Administration for 60 race courses.

Davis says that he is “delighted to be coming home. It has been a great experience working in the UK, a racing jurisdiction with such a strong racing culture. I am really looking forward to applying the lessons learned to Phumelela and maintaining South African Racing as a globally admired and respected racing jurisdiction.”

In making the announcement, John Stuart, CEO of Phumelela said that the total portfolio Basel currently covers is too extensive for one individual.

“To keep South African Racing at its globally recognised standard demands a dedicated resource and that is what Patrick Davis will provide”. Among other responsibilities Davis will be tasked with forging much closer relationships with stakeholders right across the racing value chain plus a specific brief to drive transformation.

Clyde Basel, who will continue to manage the Racing Operations portfolio until Davis takes up his position in April, will remain with Phumelela and focus on growing the hospitality and eventing side of the business and driving ‘on-course attendance’.

Stuart also said “it was vital Phumelela built on the recent highly successful GBets Summer Cup to make that an even bigger event and to create similar hype and excitement at other events across the Racing year and across the country. In this regard Basel’s focus and experience will be invaluable”.

  • Press Release issued by Phumelela Gaming & Leisure Ltd on 28 January 2019

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3 comments on “Davis Is New Racing Exec At Phumelela

  1. WILLIAM MILKOVITCH says:

    As part of the ‘re-engineering’ of the business – hospitality, oh… making more doughnuts?

  2. RacedayWatchdog says:

    The problem is getting people excited about the sport of horse racing again. The average person/punter is most welcome on course throughout the year except for LQP and Sun Met race days. If you not prepared to pay the over the top prices for average food and poor service you are not catered for on those days. The hospitality tribes – guess what they don’t punt, they there for the free meal and a selfie. On Sun Met only 2 fast food outlets for joe public. It does not help when the execs are seen to only entertain their friends. At past CT prawn festival race days an area will set aside so that the entire executive can eat for free after flying to CT – a bit like the government.
    This does not bode well when trying to attract people to the sport of horse racing.

  3. Exactly !

    Their concern is not with the quality/proficiency regarding the dissemination of racing information or the preservation courses, groom stability or NHA law enforcement.

    Those one time visitors, god bless them, just want to be assured that there’s enough tartar sauce available for the seafood

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