All marketing is aimed at people that already participate in horse racing and no marketing is aimed at people who are not involved in racing – either as owners or punters
The people who run SA racing are not renowned for their imagination but let’s see if someone has the nous to suggest we hire John McCririck.
Dean Alexander’s defence of their stable as stated in last week’s letter has failed dismally to deal with a few rather pertinent issues.
While the sophisticated elegant face of horseracing was exhibited to the world via Tellytrack, the service in the Pocket Power lounge was nothing short of pathetic.
There are various ways to enjoy the July day at Greyville.Sometimes the real spirit is felt in the crowds downstairs in the same way that feeling can only be found in the stands of a big rugby, cricket or soccer game.
Phumelela responds to Ian Jayes’ letter “Where is Julius Malema when Horseracing needs him”
The somewhat churlish comments about the outcome of this year’s Equus Media Awards, which were made by David Mollett in his “Mollet’s World” column, in last Wednesday’s Citizen, should really be challenged by a letter to that newspaper but since they referred to one of your columnists, Robyn Louw, I have chosen to use The Sporting Post to vent my spleen.
Who could ever have thought that horseracing would be reduced to such a sorry state that Julius Malema could be mooted as a possible saviour of the sport and industry.
Alan Greeff’s recent Eastern Cape ‘Triple Crown’ star My Best Shot and the Lucky Houdalakis galloper Musical Score, a 3yo son of Oratorio, and a winner of his last two starts, are the two newbies
It is no mean feat to win at feature level from 1400m to 2400m, but My Best Shot proved equal to the task and set himself up for East Cape Horse Of The Year honours – and maybe a Hollywoodbets Durban July supplementary entry?
