Non-Human PR Pitfalls
Jockeys, too, are flesh and blood but they do know what’s expected, while horses will, through no fault of their own, let the side down and even stump up a message that is the antithesis of positive
Jockeys, too, are flesh and blood but they do know what’s expected, while horses will, through no fault of their own, let the side down and even stump up a message that is the antithesis of positive
Santa Anita Park might be the single greatest piece of evidence in the case against racecourse redevelopment, and this last month a clash of cultures that may never be repeated added another chapter to a track already steeped in tales of the turf, or more predominately, dirt
Rich Tapestry, who was the only runner in the 14-runner field not to use Lasix, was immediately treated with a respiratory drug and also required his eyes to be flushed because of the dirt kickback
While there has been widespread public support for the flamboyant sportsman, the door has been shut in terms of his options via the SA racing regulator channels